GE Careers
Apply Now    

Marketing Integration Manager

  • GE Digital
  • Experienced
  • Posted 1/22/2017 4:04:44 PM
  • 2731186
  • Job Function: Business Development
  • Business Segment: Digital Operations & Integration
Location(s): United States ; California; San Ramon


About Us:
GE is the world’s Digital Industrial Company, transforming industry with software-defined machines and solutions that are connected, responsive and predictive. Through our people, leadership development, services, technology and scale, GE delivers better outcomes for global customers by speaking the language of industry.
GE offers a great work environment, professional development, challenging careers, and competitive compensation. GE is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

Role Summary:
The Marketing Integration Manager is responsible for leading GE Digital’s M&A activities for the Marketing function. This will entail specific focus on the following areas: Marketing Innovations, Revenue Marketing, Event Marketing, Strategy and Ops and our Industry Solutions Group.

Essential Responsibilities:
  • Develop a comprehensive view of existing operational practices across the new acquisitions
  • Develop an understanding of operations in existing GE organizations joining the new business
  • Develop a roadmap for functionalization of the organization and operationalization of new processes
  • Propose a structure for the newly acquired team across the marketing components
  • Analyze and propose improvements in marketing processes, methods, and tools
  • Engage in deals according to agreed priorities and ensure integration activities are planned, resourced and budgeted in the deal process
  • In strong partnership with BD team, provide integration insights during the due diligence process particularly focused on the marketing function.
  • Work with the extended business development team and business teams on the analysis, validation, execution, and tracking of synergies
  • Develop comprehensive and effective tools, templates and processes to plan and execute integrations
  • Continually review the entire deal process from DD to integration close for integration implications and best practices
  • Provide functional leadership to develop effective integration processes, tools and templates that business units can effectively utilize to integrate the Marketing arms of M&A targets
  • Collaborate, develop and execute integration concepts with business teams
  • Provide training to integration teams on integration planning and tools
  • Lead workshops and provide project management for integration post-close activities including cultural analysis, diligence validation, and synergy cross business collaboration
  • Develop and execute transition services for dispositions, collaborate with leaders on requirements and rights in the formation of joint ventures
  • Maintain and further develop integration portals and project management tools
  • Support in the development of integration snapshots and retrospectives to update BD and Business leaders on integration progress


Qualifications/Requirements:
  • Bachelor’s Degree or higher in a discipline associated with the business
  • 3 years running large change projects in complex organizations
Eligibility Requirements:
  • Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job
  • Any offer of employment is conditioned upon the successful completion of a background investigation and drug screen

    This role can be located anywhere in the United States


Desired Characteristics:
  • MBA or advanced degree
  • Previous M&A experience
  • Minimum of 5 years of GE experience
  • Software services experience in the areas of Marketing.
  • Ability to work within a matrix organizational environment and to interact with executives
  • Strong familiarity with Office including the use of macros or VBA, and collaboration tools
  • Understanding and experience with corporate cultural analyses
  • Strong communication and interpersonal skills to work successfully in a matrix environment
  • Significant experience and understanding of the end-to-end M&A transaction process including structuring and integration principles focused on value creation
  • Demonstrated team leadership skills
  • Strong interpersonal, written and verbal communication skills
  • Strong problem solving capability and capacity to influence
  • Ability to understand key value elements of a deal and how they relate to the P&L goals
  • Strong working knowledge of English language (oral and written)
  • Integrity: Accepting and adhering to high ethical, moral, and personal values in decisions, communications, actions, and when dealing with others
  • Adaptable/Flexible: Being open to change in response to new information, different or unexpected circumstances, and/or to working in ambiguous situations
  • Clear thinking: Simplifying strategy into specific actions with clear accountability, making decisions with speed and accuracy based on best available information, and communicating priorities clearly and concisely
#DTR



Locations: United States ; California; San Ramon

GE offers a great work environment, professional development, challenging careers, and competitive compensation.  GE is an Equal Opportunity Employer.  Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
Apply Now    

GE Careers Technical Assistance

Having technical issues with ge.com/careers or your application? We're here to help.

Get In Touch

Connect With Us

Stay up to date on GE and possible opportunities that open in areas that interest you.

Sign Up