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Sr Technical Product Manager

  • GE Power
  • Experienced
  • Posted 12/27/2016 2:54:36 PM
  • 2808588
  • Job Function: Digital Technology
  • Business Segment: Power Information Technology
Location(s): United States ; Georgia; Atlanta


About Us:
GE is the world’s Digital Industrial Company, transforming industry with software-defined machines and solutions that are connected, responsive and predictive. Through our people, leadership development, services, technology and scale, GE delivers better outcomes for global customers by speaking the language of industry.


GE Power is a world leader in power generation with deep domain expertise that helps customers deliver electricity from a wide spectrum of fuel sources. We are transforming the electricity industry with the digital power plant, the world’s largest & most efficient gas turbine, full balance of plant solutions and our data-leveraging software. Our innovative technologies and digital offerings help make power and water more affordable, reliable, accessible and sustainable.



GE offers a great work environment, professional development, challenging careers, and competitive compensation. GE is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

Role Summary:
You will partner with Communications, Marketing & Commercial teams to deliver an enhanced online experience that generates incremental pipeline, nurtures prospective opportunities through to active deals, and provides engaging experiences for existing customers that drive retention. This position will have high expectations and a requirement to deliver complete business solutions that are tracked against KPIs to measure success and shape future investment.

Essential Responsibilities:

  • Lead technology strategy and implementation for the Account-Based Marketing channel, driving new, best-in-class approaches that improve the online experience for our Key Accounts and for sales-identified customers in active sales opportunities
  • Partner with the digital content team to drive innovative and measurable content personalization initiatives that improve our customer’s online experience
  • Grow and operationalize the A/B testing strategy, developing campaigns that provide statistically relevant insights and drive increased conversions and engagement
  • Own and optimize the digital technology stack for personalization and A/B testing, including the evaluation of new tools and technologies
  • Collaborate directly with customers and sales for feedback to further shape our online presence
  • Partner with architecture/operations teams to ensure maximum scalability, reliability, and security of digital solutions
  • Support global digital campaigns that drive key business initiatives
  • Partner with business and analytics teams to ensure all programs are directly connected to business goals and customer needs, defining Key Performance Indicators (KPIs) upfront and measuring against those
  • Manage total cost of ownership (i.e. budgets, contracts) associated with program(s) or initiatives
  • Manage agencies & project team resources to deliver solutions



Qualifications/Requirements:

  • Bachelor’s Degree in business, computer science or in “STEM” Majors (Science, Technology, Engineering and Math)
  • A minimum of 5 years of professional experience in leading technical, customer-facing programs OR Master’s degree with 3 years of experience in leading technical, customer-facing programs.

ESSENTIAL REQUIREMENTS:
  • Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job
  • Ability and willingness to travel, as required
  • Must be willing to work out of an office located in Atlanta, GA



Desired Characteristics:

Technical Expertise:

  • Demonstrated experience in managing external resources to design & implement technology solutions
  • Demonstrated experience with web development, including responsive design methodologies
  • Strong analytics/statistical background
  • Familiarity with Web Personalization Technology & A/B Testing

Business Acumen:

  • Demonstrates the initiative to explore alternate technology and approaches to solving problems
  • Skilled in breaking down problems, documenting problem statements and estimating efforts
  • Has the ability to analyze impact of technology choices
  • Demonstrates knowledge of the competitive environment
  • Demonstrates knowledge of technologies in the market to help make buy vs build recommendations, scope MVPs, and to drive market timing decisions

Leadership:

  • Identifies misalignments with goals, objectives, and work direction against the organizational strategy. Makes suggestions to course correct
  • Continuously measures deliverables of self and team against scheduled commitments. Effectively balances different, competing objectives


To stay connected with exciting news and the latest job opportunities from GE businesses, follow us on twitter: @geconnections

Locations: United States ; Georgia; Atlanta

GE offers a great work environment, professional development, challenging careers, and competitive compensation.  GE is an Equal Opportunity Employer.  Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

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